Well, for starters, we can brag a little bit.

For the second year in a row, Deutsch NY was honored with the “Purveyor of the Year” award by client Outback Steakhouse at its annual conference, beating out several Outback agency partners, including Carat, MSL of Publicis, and Wunderman.

When presenting the award, Mike Kappitt, Outback CMO, said that Deutsch is “the agency that handles whatever we throw at them, and always asks ‘What else can we do for you?’”

This award is a reflection of solid work and dedication that has helped the Outback brand to achieve three consecutive years of profit growth (and sales up +4% in 2011!)

But more importantly, it’s a reflection of our outstanding Outback team. Creative awards may make the headlines, but these smaller nods to the character of our people from the clients we serve make us most proud.

Bloomin’ onions for everyone!