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The Paint and the Canvas

Oh, how things have changed. At my first SXSW Interactive back in 2010, the search was on for the next Facebook, native apps were all the rage, Mashable still exclusively covered technology, and names like Guy Kawasaki and Fred Wilson flowed with reverence through the [...]

Cronuts and Nerding Out at SXSW

The first thing you should know before going to SXSW? Have a plan. Then prepare to throw your plan away. With hundreds of panels, film screenings and networking opportunities at SXSW, deciding on which sessions to attend can be a little more than overwhelming. Several [...]

Noise Riding: Viral Video 101

There’s no better way to get agency people rolling their eyes than asking them to make a viral video. Viral isn’t something you can create, we say. It’s a reaction that can happen if the work is good enough and the timing lucky enough. Sorry! [...]

My First Feature Film Goes to SXSW

Last April, I took two months off and headed to the Deep South in Mississippi to direct my first feature film, Big Significant Things. On Saturday, March 8th, the film will have its world premiere at the 2014 SXSW Film Festival. Big Significant Things is [...]

Love and Cubicles: A Deutsch LA Valentine’s Day

He made his way through a crowd eagerly dipping treats into towering chocolate waterfalls and filling their glasses with brew and champagne. His white feather wings were glorious. His white headband and wristbands were well coordinated and sporty. His white adult diaper was…well…a vision burned [...]

The Best and Worst of Valentine’s Day Ads

Ah, Valentine’s Day, a holiday that is simultaneously loved and hated. (Loved by the taken, hated by the single.) This time of the year can be dangerous. New Year’s resolutions have been long forgotten, and the most exercise that is done is a walk through the endless [...]

The Super Bowl, by the Numbers

The Super Bowl is the biggest game around—and it keeps on getting bigger. Super Bowl XLVIII (or 48, for those of you who aren’t Roman) delivered 112.2 million viewers, eclipsing the prior mark of 111.3 million, two years ago, and making it the most watched [...]

My First Super Bowl

The Super Bowl is a magical thing. For one night a year, almost everyone in America gathers and watches the exact same thing: Football and commercials. I have amazing memories of watching the game as a kid. The air popper cranking out fresh corn, a [...]

Work perks: A BCS Football Championship

The perks of working in advertising are often unconventional: things like black-market boating accessories, increased Klout scores and the occasional insider trading tip. Well, only one of those is an actual perk of this job. But on January 6, I was lucky enough to receive [...]