When Deutsch LA decided on a shoot date for the Volkswagen Super Bowl teaser, Sunny Side , they had little warning that it would be one of the coldest days in more than two decades in Los Angeles. Sunny Side? Yeah, right. With temperatures below freezing, [...]
Everyone seems to have a passion for food. We all know it fuels the body, and many have engaged in heated debates about the best pizza slice or bagel joint. So much can be learned from a business set up to serve people three times [...]
When Deutsch LA set out to depict The Manliest Low-Calorie Soda in the History of Mankind or—as you may call it—Dr Pepper TEN, it went all the way back to a time when men were men, or at least wore non-ironic beards: the 1970s. “Mountain [...]
When someone’s title is “Digital Prophet,” you expect them to have something interesting to say. And AOL’s David Shing (@shingy) lived up to those expectations when he spoke to us at Deutsch Commons Live. Always one to push the bounds of digital, David spoke – [...]
What would you do if you saw Justin Timberlake in person? If I did, there’d be some serious freaking out, with some embarrassing gushing and requests for an ‘NSYNC reunion. Luckily, the 20 superfans we surprised with a personal JT appearance in Target’s latest ad, [...]
click on the image above to start a slideshow We all have some personal memorabilia in our workspace- pictures, maybe an award or two- but nothing compares to the colorful workspace of Deutsch LA account executive Lisa Wong. It’s Hello Kitty Land, CA and Lisa [...]
What’s the modern-day equivalent of a power outage (besides an actual power outage)? No Internet. When the Internet goes down at the office, as it did recently at Deutsch LA, all hell breaks loose for a few minutes. People are confused, annoyed, perhaps wondering if [...]
Dear Facebook, It’s not me, it’s you. I’m not breaking up with you, but I need to spend less time with you. You think you know me, but you don’t. Just because three of my friends like Wal-Mart, why would you suggest I do so, [...]
We all say that we’ll take a new route to work—to drive along the ocean instead of the taking the freeway, to get coffee from a cuter shop that’s farther out of the way— but does it ever really happen? Well, with the new Volkswagen [...]
Our internal product development team, the “Inventionist”, delivers another weekly dose of the latest innovations in brand experiments, start-ups and apps. Brands Experimenting in New Spaces In the last few years, Red Bull has done so much for sports, music, dance and whatever “Flutag” is, [...]